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Digital Marketing Expert
Job Overview:
We are looking for a Digital Marketing Expert to lead and execute result-driven marketing strategies across multiple digital channels. The ideal candidate should have in-depth knowledge of SEO, PPC, social media marketing, email campaigns, and content marketing to drive brand awareness, engagement, and conversions.
Key Responsibilities:
- Develop and execute end-to-end digital marketing strategies for brand growth and lead generation.
- Manage SEO & SEM to optimize website visibility and search rankings.
- Plan and execute paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
- Oversee social media marketing across platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Create and manage email marketing campaigns for customer engagement and retention.
- Analyze performance metrics using Google Analytics, SEMrush, Ahrefs, and other tools.
- Optimize content marketing strategies to enhance brand presence and audience engagement.
- Stay updated with the latest digital marketing trends, algorithms, and best practices.
- Collaborate with designers, content creators, and developers to ensure effective campaign execution.
- Monitor and improve conversion rates and ROI across campaigns.
Requirements:
- 2 to 3 years of experience in digital marketing.
- Strong expertise in SEO, PPC, social media, email marketing, and analytics.
- Knowledge of content marketing, influencer marketing, and affiliate marketing.
- Ability to manage multiple projects and campaigns efficiently.
- Strong analytical and problem-solving skills.
- Excellent communication and creativity skills.
Preferred Qualifications:
- Certification in Google Ads, HubSpot, or Facebook Blueprint is a plus.
- Hands-on experience with Google Ads, Meta Ads, Google Analytics, and CRM tools i.e. Go High Level and Zoho etc
- Experience in e-commerce, SaaS, fintech, or healthcare marketing.
- Knowledge of AI-powered marketing tools and automation platforms.
- Basic knowledge of HTML, CSS, and website optimization.
Benefits:
- Competitive salary with performance-based incentives.
- Professional growth and training opportunities.
- Opportunity to work with a dynamic and innovative team.
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